Swicy is the Gen-Z flavor trend flipping candy on its head — a sweet first bite, then a slow-burn kick. Chili gummies, sour bombs, egg-filled shots. One bite, two personalities.
NEW DROP
PARTY BOX
24 pieces. Made to surprise.
A blue-and-yellow Party Box packed with 24 surprise Swicy pieces: tangy sour, bold flavor, and a real spicy kick for dares with friends.
DOOR-TO-DOOR DARES
The Pretty Fly Delivery
Backwards cap, oversized jersey, one blue-and-yellow Party Box of chaos. Order the 24-piece box and your Sweet-then-Spicy shipment lands like a music video moment on the porch.
SHOP
The Flavors
Sour Spicy Candy
First delivery October 2026
Hot Mystery Spicy Full Flavor
First delivery October 2026
Sour Cola
First delivery October 2026
Sweet Sour Fruity Bear
First delivery October 2026
Egg Filled Liquid Center
First delivery October 2026
PLAY ZONE
Swicy Arcade
Spin the wheel to snatch a real 15% OFF code, then tap the chili and match the sweets.
⚡ Play fast — only a few discounts per day.
GAME 01 · SPIN & WIN
Discount Wheel
⚡ Play fast — only a few discounts per day. Land on 15% OFF to unlock a real Swicy code.
GAME 02
Chili Tap Rush
Tap as many chilies as you can in 10 seconds.
GAME 03
Candy Match
Match the pairs. Fewer moves = sweeter win.
THE TREND
Sweet Then Spicy = Swicy
Born on TikTok kitchen counters and Korean street food menus, Swicy — a mash-up of sweet and spicy — is the fastest-growing flavor movement of the decade. Hot honey, chili chocolate, mango-chamoy, gochujang caramel: the world wants both hits at once. Swicy Candy is that trend, bottled in a bag.
The Sweet Hit
Familiar, fruity, sugar-rush candy your inner kid grew up on.
The Spicy Twist
A slow chili afterburn or a sour lightning kick that hijacks the bite.
The Dare
Made to share, film, react. Every bag is a group challenge.
GOOD VIBES
Sweet, then SPICY — together.
Poolside, party, pre-drink or dorm dare. Swicy is made to be shared.
BUNDLE UP
Combo Packs
Mix your dares. Bigger bags, bigger heat, better prices.
Swicy Party Box
Party Box · 24 pieces
- • 24 mystery pieces
- • Tangy Sour · Bold Flavor
- • Real Spicy Kick
Duo Box — Sour + Hot
The classic Swicy face-off
- • Sour Spicy Candy 90g
- • Hot Mystery Spicy Full Flavor 90g
Full Flavor Crate
24 packs × 90g · 12 Sour + 12 Hot Full Flavor
- • 12 × Sour Spicy Candy 90g
- • 12 × Hot Mystery Spicy Full Flavor 90g
- • Total 24 packs · 2.16 kg of Swicy
THE BRAND
Powered by GEN Food & Trends
Swicy is a candy brand by GEN Food & Trends — a food-innovation lab hunting the flavors Gen-Z is about to obsess over. Sweet-then-spicy is our first drop: a full range of chili gummies, sour bombs, fruity bears and egg-filled bites, engineered to be filmed as much as eaten.
- Recipe Testing
- Flavor Optimization
- Packaging Dev
- Trend Scouting
B2B · WHOLESALE
Become a Swicy Distributor
Bring the Sweet-then-Spicy revolution to your shelves. We're opening distribution across Europe, UK, and MENA. Retail chains, candy stores, convenience, HoReCa, vending — pitch us your channel.
@SWICY · SOCIAL
Live from IG & TikTok
The Swicy universe, straight from your feed. Tag @swicy and land on the wall.
@swicy.candy
Pool party = Swicy party 🌶️💦
❤ 12.4k
@swicy
Sweet first bite… then SPICY 🔥 #swicy
❤ 38.1k
@swicy.candy
Unboxing the Party Box — dare your crew
❤ 9.7k
@swicy
Door-to-door dares. POV: it's Swicy o'clock
❤ 21.6k
@swicy.candy
First deliveries incoming ⚡
❤ 6.2k
@swicy
Behind the scenes: Swicy lab
❤ 14.9k